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ARKIB : 01/08/2004

Whitman designs financial coaching service for high net-worth individuals

KUALA LUMPUR July 31 - Whitman Independent Advisors Sdn Bhd (Whitman), which specialises in wealth management advisory for high net-worth individuals, has designed the first financial coaching service in Malaysia to educate high net-worth individuals on how to manage their wealth.

Its managing director, Yap Ming Hui, said that the service has been structured to address the unique wealth management concerns that were only shared among high net-worth individuals.

"Because of the limited expertise and resources, this exclusive service is only available to individuals with an investable assets of at least RM1 million and above," he told reporters after the launching of his book "You Can't Manage Your Money Especially When You're Rich" by Kelana Jaya Member of Parliament Loh Seng Kok, here Saturday.

Yap said that high net-worth individuals were incredibly talented when it comes to making money and creating wealth, but 99 percent were struggling to manage their wealth.

He said that without professional support, individuals would feel overwhelmed by the size of wealth created, challenged by the sheer amount of reading and learning required, bogged down by paperwork, confused by a vast of choice of financial product, hounded by aggressive sales agents and blinded by emotion.

"We must not assume that someone who is great at creating wealth has same competency in managing wealth," he said.

Concerning his book, he said that it empowered readers with effective tactics and strategies of wealth management that would help to optimise wealth.

The 202-page book leverages his own experiences in close to a decade of coaching high net-worth individuals.

The book costing RM79.90, can be found at major bookstores.

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